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Public Relations Management

2024-05-08

Public relations (PR) is a multifaceted discipline that revolves around managing and shaping the image, reputation, and perception of an individual, organization, or brand within the public sphere. It is the management function which involves the buildin

Public relations (PR) is a multifaceted discipline that revolves around managing and shaping the image, reputation, and perception of an individual, organization, or brand within the public sphere. It is the management function which involves the building and maintaining of mutually beneficial relationships between an Organization and it’s publics on whom it’s success or failure depends.

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