Adoption And diffusion of innovations
Note Description
Diffusion of innovations is a theory that seeks to explain how, why, and at what rate new ideas and technology spread. Everett Rogers, a professor of communication studies, popularized the theory in his book Diffusion of Innovations; the book was first published in 1962, and is now in its fifth edition.
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Notes information
| Seller Price | GHC 9 |
| Added | 07 Apr, 2023 |
| University | KNUST |
| Course | Vetinary medicine |
